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    Applying Principles of Synergy to Your Marketing Strategy

    Last updated 4 months ago

    Everyone has experienced the effect of getting a great song stuck in their heads. What if you could do the same thing with your business name in the minds of potential customers? That is exactly what happens with synergy marketing. Your name becomes so visible and so recognizable that new customers feel compelled to find out what your business is about. Using the right combination of business signs is the perfect way to create a synergistic marketing campaign. Consider using these signs to get your business name noticed by customers everywhere:

    Location Sign

    The business sign at your location is one of the most important investments you’ll make in your company. The design choices you make with this sign communicate a lot of information about your company to potential customers. Depending on your business type, a classic monument sign may be your best option or a neon-lighted sign may be just what you need to draw in the crowds. Your sign company should help you pick the best location design strategy to attract your customer base.

    Car Wraps

    Car wraps, which cover cars in signage for your business, are the perfect option to let new clients know you exist and to stay in the minds of existing clients. With other kinds of advertising, like radio and TV, you can only reach the portion of your customer base that listens to or watches those networks. Since everyone is on the road, car wraps have a better potential to reach new customers. Every stop light, traffic jam, and leisurely cruise can be turned into a marketing campaign for your business.

    Billboards

    A billboard is like a standing commercial that everyone gets to see. Cleverly designed billboards that repeat images from your business location signs and car wraps offer one more way to create marketing synergy.

    When you need the right business signs for a synergized marketing campaign, turn to Commercial Signs. No matter the size of your company, we can help you select the right business signs. We offer channel letter signs, lighted cabinets, realty signs, and much more. Visit us online or call (678) 383-2256 to get started.

    What You Can Expect When You Deal with a Professional Full-Service Commercial Sign Company

    Last updated 4 months ago

    Your business sign is your company’s first impression, and you’ve got to get it right. At Atlanta’s Commercial Signs, we understand how important your business sign is. That is why we have been offering a truly full-service sign purchasing experience to customers for over 25 years. In our years of operation, we’ve grown from a regional company to one with a national market presence, but we’ve never overhauled our small-business operating structure. As a client, that means you’re never just an account number. You get personalized service with your business’ best interests as the driving force. Here is how we can help you through every stage of your business sign purchase:

    One-Stop Service

    Most sign companies that call themselves full-service really only manufacturer a few items in-house. They subcontract other work, from construction to installation. At Commercial Signs, we are full-service in every sense. We design, manufacture, and install your sign ourselves, so we manage every stage of the process. That gives you more control and the ability to track your sign from conception to installation, allowing you to avoid any signage errors.

    Permitting

    Dealing with city governments regarding permitting and business sign ordinances can be tricky. With Commercial Signs on your side, you never have to worry. We’ll work with the local governments in each municipality in which you’re installing a business sign to get your design approved and secure the required permits before we even start making your sign. We’ll also ensure that you’re not overlooking advertising space zoning that you could be using to your advantage.

    Warranties

    Your business sign investment is always safe with Commercial Signs. Because we handle the entire process, we can ensure that only the best craftsmanship is used for your sign. However, should any problem arise with your business sign within three years of installation, we will fix or replace it at no cost.

    Choose the professional services of Commercial Signs for your business sign needs. You can trust us to effectively handle every step of the sign creation process. Get more information about our products by calling (678) 383-2256.

    Why You Should Never Hire an Inferior Sign Company

    Last updated 4 months ago

    Are you thinking of saving money by going with a cut-rate sign company for your business? When it comes to business signs, remember that what you’re really buying is the face your company presents to the world.

     

    This video highlights the risk of going with an inferior signage company. One school administration team learned the hard way the real cost of cutting corners on signs. They hired a company to create a “Sapulpa Public Schools” sign for their building. What they got was a sign that read “Sapulpa Public Shcools.” This misspelling caused the school administration a considerable amount of embarrassment before it was corrected.

     

    Don’t take chances with your business signs. Trust Commercial Signs to create a flawless sign for your company. Call (678) 383-2256 to learn more.

    Happy Holidays

    Last updated 5 months ago

    Happy Holidays from Commercial Signs!

    Dive Into These Colorful Resources For More Reliable Commercial Signage Information

    Last updated 5 months ago

    The signage for your company is one of its most important advertising resources. To learn more about the importance of prominent and attractive business signs, check out the following articles. To speak with a representative from Commercial Signs, an Atlanta area company with 25 years in the business, call (678) 383-2256.

    Learn how to make your sign memorable with the help of the advice in this Entrepreneur article.

    Check out this U.S. Small Business Administration resource to learn more about the importance of business signage.

    For information about the psychology behind business sign decisions, visit Essortment.com.

    Read this Houston Chronicle article for more information on considerations you should make when designing your business signs.

    This Inc. Magazine article offers some helpful hints on selecting colors for your company’s signs and brand image.

Do you like Commercial Signs?

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Call Commercial Signs at (770) 431-0807 for more information.



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